Calvin Klein underwear has become synonymous with class, quality and status. Boasting models through the years such as Jamie Dornan, Djimon Hounsou, Freddie Ljunberg and Mark Wahlberg, it truly has become a symbol for success.
Perhaps one of the world’s most famous fashion houses, it was founded by the designer of the same name in 1968, and produces a number of products across different categories, such as fragrance, fashion, sunglasses and of course, underwear. Arguably Calvin Klein changed the landscape of men’s underwear during the 80s, catapulting it from a necessity bought my mothers, wives and girlfriends to something that the American male, and indeed later the world, should care about.
In 1992 they pioneered a new type of hybrid shape, the boxer briefs, a cross between boxer shorts and briefs, today we call these trunks. After releasing a set of print ads featuring Mark Wahlberg, they rocketed in popularity and were named one of the greatest apparel revolutions of the century.
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